PERCEPTION
What three words come to mind?
Open-ended and ranked attributes that show how people really describe you.
Brand & perception
Find out what people actually think of your brand, your message, and your competitors — measured against the audience you're trying to win.
What you can do
Recruit fresh respondents through our ad network to read perception from real buyers instead of people already inside your funnel.
Re-run the same study on a cadence to watch sentiment and awareness move after a launch, rebrand, or campaign.
Put your brand next to the alternatives and see where you actually stand on the attributes that matter.
Describe what you want to learn; get back structured perception data with the reasoning behind it, usually in minutes.
What brands measure
PERCEPTION
Open-ended and ranked attributes that show how people really describe you.
AWARENESS
Measure unaided and aided awareness against your category before and after a push.
POSITIONING
Benchmark your brand against competitors on the attributes buyers actually weigh.
Yes. Re-run the same study on whatever cadence you want and compare results to see movement after launches or campaigns.
By default, fresh people from our ad network who match your target market, so you're measuring the broader market's view, not just your fans.
Yes — include competitor brands in the same study to benchmark side by side.
Most studies return in minutes. Pay per response, with free credits to start.
Sign up, take the free credits, run your first brand study today.